How LapaOne Built LapaStory – A Global Guest Posting Platform From Scratch
LapaOne turned LapaStory from an idea into a global guest-posting platform with smart design, SEO, and content strategy—driving traffic, rankings, and worldwide guest author contributions.
🧩 Overview
Client: LapaStory
Industry: Blogging / Digital Publishing
Target Market: USA, UK, Canada, Australia, India
Agency: LapaOne – Digital Marketing, Design & Web Development Agency
Duration: 6 Months (Ongoing Growth)
⚠️ Client’s Problem
LapaStory came to LapaOne with a bold idea:
“We want to become the top guest posting platform globally, starting from India — but we need branding, website design, SEO, and content from zero.”
They had:
No website or visual identity
No domain authority or traffic
No authors or blog content
No guest posting inquiries
No SEO structure or marketing strategy
💡 LapaOne’s Solution
LapaOne provided 360° support, including:
1. 🔧 Website Design & Development
Designed on Hello Elementor + WordPress
Created a fast-loading, responsive blog layout
Added sticky headers, author boxes, schema, and custom categories
Used a minimal UI/UX with DM Sans font and red/white branding
Built location-based pages (USA, UK, Canada, Australia, et
2. 🧠 Branding
Created brand name “LapaStory”
Designed logo variants with rocket icons for a growth theme
Finalized brand colors: #FF2020 (red) and #000000 (black)
Developed branding assets: hero banners, social covers, favicons, etc.
3. 📈 SEO & Content Strategy
Created E-E-A-T-focused blog posts (2,200–2,500+ words)
Set up author schema, Yoast optimization, and internal linking
Built 10+ service pages for guest post categories (e.g., “Guest Post in USA”)
Profile creation, directory listings, and GSC sitemap fixes
Keyword optimization for:
“Guest posting platform in India”
“Write for us USA blog”
“Submit guest post SEO blog”
4. 🚀 Digital Marketing Setup
Connected GTM using HFCM plugin
Set up Google Analytics + Search Console
Created LinkedIn, Pinterest, and Quora strategy
Built PDF assets and classified ad campaigns
Built image submission & social bookmarking strategy
📊 Results After 3 Months
| Metric | Before | After |
|---|---|---|
| Domain Rating | 0 | 27 |
| Google Indexed Pages | 0 | 180+ |
| Daily Impressions | 0 | 8,200+ |
| Monthly Traffic | 0 | 6,500+ |
| Guest Post Inquiries | 0 | 80+ |
| Keywords Ranked in Top 50 | 0 | 190+ |
| Countries Reached | 0 | 12 |
🧑💻 Author Ecosystem Growth
| Author | Expertise | Country |
|---|---|---|
| Nirav Kanani | Health & Wellness | India |
| Radhika Sojitra | SEO & Strategy | India |
| Sagar Agravat | Events & Tech | India |
| Daminee Nayi | Design & Lifestyle | India |
| Nirav Ghinaiya | Travel | India |
Each author has:
Custom profile box with social icons
Authored blogs with schema
LinkedIn-verified author credentials
🗣️ Client Testimonial
“LapaOne made our dream project a reality. From branding and UI to SEO and content strategy, they handled everything. We’re now getting daily traffic, global contributors, and real guest post leads. The LapaOne team is our digital backbone.”
— Team LapaStory
✅ Services Used
Web Design & Development
UI/UX & Branding
SEO Strategy & Execution
E-E-A-T Blog Writing
Location-Based Page Creation
Content Marketing
Social Profiles & Submissions
Google Tools & Tracking
🌍 What’s Next?
Multilingual blog versions (Hindi, French)
Affiliate & AdSense monetization
Agency packages for guest post resellers
Partnership outreach with 50+ SEO agencies worldwide
📌 Summary
LapaStory is now a live, thriving guest-posting hub, ranking for valuable SEO terms in multiple countries. And it all started with a full-service strategy from LapaOne.
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